Robo Advisor Ratings

Robo Advisors Criteria

  • Trustpilot Ratings. Trustpilot is considered reliable due to its open platform allowing a wide range of customer feedback, verification processes to confirm the authenticity of reviews, and a strong commitment to transparency. 
  • Fees and Costs. We compare the fees charged by different robo-advisors. We look at fees such as management fees, expense ratios of the ETFs or mutual funds used, and any additional costs. Lower fees can significantly impact long-term investment returns. 
  • Range of Investment Options. We look at the range of assets the robo-advisor invests in. Some may offer a broad mix including stocks, bonds, ETFs, and more exotic assets like real estate or commodities, while others might be more limited. 
  • Accessibility. Good company accessibility is important for sufficiently servicing customers. Is the platform easy to use? Does it offer a mobile app? Look for features like automatic rebalancing, easy deposit/withdrawal processes, and clear reporting. Do they offer access to human advisors for those who may want to talk to a human financial advisor? 
  • Educational Resources. For beginners or those looking to learn more, we think it’s important for robo-advisors to offer educational resources, like articles, webinars, or tutorials about investing and financial planning. 
Company

Reviews

RatingBenefits

Axos		No Reviews7.6/10
  • 0.24% Annual Advisory Fee
  • Offers Stocks, Options, ETFs, High Yield Savings, IRAs, Mutual Funds
  • Access Account Online, by Phone, and Via App
  • Managed Portfolios to Match Desired Amount of Risk
  • Full-Service Banking Services
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Betterment		22 Reviews | Poor7.4/10
  • 0.25% Annual Advisory Fee
  • Wide Range of Investment Options Including IRAs, Crypto, Stocks, ETFs and Socially Responsible Funds
  • Service and Accessibility Includes Phone, App, Online Platform and Live Person
  • Several Diversified Managed Portfolios Available to Choose From
  • Customer Service Reps Available 5 Days Per Week
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Interactive Advisors		15 Reviews | Poor7.2/10
  • Asset Management Fees Range from 0.08% to 0.75%
  • 72 Managed Portfolios to Choose From
  • Custom Portfolios Also Available
  • Investment Products Include Stocks, Options, Bonds, ETFs, IRAs, and More
  • Customer Service Available 5 Days Per Week
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M1 Finance		156 Reviews | Poor6.6/10
  • No Account Management Fees for Maintained Accounts
  • Offers IRAs, Managed Portfolios, Individual and Joint Brokerage Accounts
  • High Yield Savings Accounts and Trusts Available
  • Accounts Primarily Accessed Through Its Highly-Rated App
  • Live Reps Available to Walk You Through the Platform Through Zoom
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Wealthfront		8 Reviews | Poor7.4/10
  • 0.25% Account Management Fee
  • Account Options Include Stocks, Bonds, Crypto, Mutual Funds, ETFs, College Savings, IRA, and More
  • Customer Services Representatives Available 5 Days Per Week
  • Access to Your Account Online, by Phone and Through the App
  • Website is Informative and Easy to Navigate
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Last updated: 1/31/24